We all know this Hypocrite’s quote “The disease is easier to prevent than to cure”. Indeed, taking preventive measures can save many nerve cells, money, and above all – health. However, the given phrase can be applied not only to a single patient but also to the general population. It’s much more reasonable to prevent disease outbreaks than to deal with the aftermath, given the scale of the problem.

Predictions in healthcare are impossible without information and the right healthtech solution. Historical and real-time data have to be recorded and analyzed to be used for further forecasting. But what paths do they travel to become suitable for these purposes? What’s the cost of data processing failures and how do they affect prediction accuracy in the context of healthcare?

That’s the topic we’d like to touch upon in this blog post – predictive analytics in healthcare. How it helps the industry to move forward, consider some examples of predictive analytics in healthcare, and which pitfalls may occur on the way to accurate predictions.

What Is Predictive Analytics in Healthcare?

What is predictive analytics in general? If we turn to Deloitte, it defines predictive analytics as a subtype of data analytics for the creation of predictions about something unknown in the future. Put simply, the forecasts are built upon historical and real-time data.

In healthcare, predictive analytics allows us to anticipate future trends by leveraging diverse healthcare information from various sources, including Electronic Health Records (EHRs), patient registries, surveys, health insurance claims, and more. Also, it helps to maintain HIPAA compliance through medical and billing data analysis and detect potential fraud.

But how exactly can we use the tool, what are the pros and cons of predictive analytics in healthcare, and what issues can it help to address? Let’s explore some examples in the following section.

Use Cases of Predictive Analytics in Healthcare